Last month Anzu announced its partnership with Toplitz Productions for bringing in-game ads to their video games. This month, Anzu has announced yet another partnership with Vivid Games to bring in-game ads to their games. With the newly formed partnership, Anzu.io will bring in-game ads to Vivid Games’ Real Boxing 2 and Gravity Rider Zero on both iOS and Android platforms.
Real Boxing is one of the most popular boxing game franchises on mobile devices whereas Gravity Rider Zero is the brand new prequel to the original Gravity Rider which was released on mobile devices back in 2018. Both of these titles are fairly popular on mobile devices and now Anzu.io will help them in bringing ads in their titles using its brilliant platform which offers ads without interfering with the gameplay.
Vivid Games was formed back in 2016 and is based in Poland. With the newly formed partnership, Anzu.io and Vivid Games will work exclusively to bring immersive video and banner ads inside Real Boxing 2 and Gravity Rider Zero. Real Boxing franchise dates back to 2012 and it won the Best Polish Game award in 2012 and Best Android Sports Game Award in 2013. Due to its success, Real Boxing 2 was released later and it was the top boxing game in nearly 141 countries.
Commenting on the newly formed partnership, CEO and Co-Founder of Anzu.io, Itamar Benedy said:
As we welcome 2020, I can confidently state that gaming is at the forefront of pop culture. That’s why I’m so excited to partner with Vivid Games to employ our innovative approach in Real Boxing 2 and Gravity Rider Zero, two games pushing the edge of what’s possible for mobile, to enhance the gaming experience for its millions of players. It’s also an exciting time for brands as they will have the opportunity to speak directly to Real Boxing 2 and Gravity Rider Zero gamers through this new paradigm in in-game advertising.
CEO of Vivid Games, Remi Koscielny also commented:
We’re thrilled to partner with Anzu to bring real-world ads to our enthusiastic and diverse Real Boxing 2 and Gravity Rider Zero gamers. Their technology is uniquely positioned to create more in-game realism while giving brands an authentic way to connect with our gaming audiences.
Have you played Real Boxing 2 or Gravity Rider Zero? Let us know in the comments section below.
