Anzu.io is now the very first and the only in-game advertising company to ever qualify for the ISO 27001 certification. It was announced by Anzu in an official press release today marking a huge milestone achievement for the platform. The achievement of the highest-level security audit means that Anzu can now serve ads in different video games while offering more confidence to both advertisers and game developers that their data is being handled in accordance with the highest security standards.
ISO is the world’s most widely recognized security management standard which has been developed by the International Organization for Standardization. ISO assists organizations in meeting the security expectations and needs of their customers. With Anzu now qualified for ISO 27001 certification, it is a big leap for the video game industry because today more than ever, more and more AAA titles are demanding ISO certification from their 3rd-party tech vendors.
At this moment, Ben Fenster, Co-Founder, and CPO of Anzu says:
Passing ISO’s internationally-recognized independent security assessment speaks volumes for Anzu’s commitment to our customers. This certification, which requires an arduous vetting process, shows current and potential clients that Anzu makes their data security a top priority. A commitment to privacy and security has been part of our company culture since day 1.
We all feel accomplished and proud to have achieved this significant milestone in our growth as a company, one which required undertaking a substantial vetting process over the course of many, many months. We’re extremely proud and honored to be counted among the most secure solutions in the world, and look forward to continuing to push the industry towards a greater adoption of –and requirement for–higher security standards.
We have often heard about data security breaches in the past years and since then, the companies are opting for more powerful and secure security options. With ISO 27001 certification, Anzu can ensure that their customers receive an independently-verified guarantee that the platform has solid systems in place and is taking a proactive approach to secure their along with their users’ data.
The certification also ensures that all Anzu employees are well-versed in data security, security guidelines, and security procedures. Anzu is ensuring that all of which are being actively enforced with Anzu’s multiple 3rd party vendors. Anzu also recently secured another security assurance for Anzu clients – the first-ever fraud-detection collaboration for in-game advertising alongside cybersecurity firm Forensiq.
Anzu’s previous partnerships include Vivid Games and Toplitz Productions for in-game advertisements.